The mobile electronic board, which comes with a combined feature of audio visual, static pictures, could also be used as activation rig that provides on-the-spot engagement and interaction for brands.
Speaking at the media experience, the Consulting Head, Mr. Oborgu Ugochukwu, disclosed that the company aspires to become the centre-point for unadulterated media ideas across media platforms in Africa. “Our motivation is to create marketing communication ideas that differentiate the brands we serve from viral me-too syndrome that dictates the Nigerian marketing communication space, owing that our communication platforms deliver expansive awareness for our clients,” he added.
Relaying some of the unique features of MyBrandi, Oborgu said the board is a four-face, hydraulic, 360 degree rotational mobile billboard that combines audio-visual and wireless microphones to deliver brand messages in the most unusual and effective way. Brands messages could be sermonized on the move, activation can conveniently be carried out using MyBrandi mobile platform to entertain bystanders who are attracted to brand activation stand on the streets, highways, markets, places of worship, schools, hotels, bars or any place of interest to the brand and its consumers. We go after the eyeballs and locate wherever there is traffic congestion all through the day.
MyBrandi is an electronic out-of-home extraordinaire designed to disseminate brand messages targeted at defined user groups, and tailored by Daypart for unequalled efficiency and effectiveness. This mobile outdoor advertising solution is different from others, reaching targeted audience in an uncluttered manner. It can produce automated proof of display in addition to its audio-visual and street hypes features. It is reasonably priced, despite its exceptional communication features, which rank above basic electronic mobile billboards in Nigeria.
He further disclosed that the four-face, hydraulic, 360 degree rotational mobile billboard is the first P6 LED screen in the Nigerian outdoor advertising space. This means that you can view the screen from the closest range without distortion of the image to the eye. Audience & Brands Consulting Limited has the exclusive right of the concept in Nigeria.
The company was established in 2010, while the out-of-home arm of business started in 2014 to support the growth of data-driven media ideas in Africa.
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