In furtherance of efforts to promote healthier lifestyle and reduce
abstention of pupils from school owing to sicknesses, Dettol, the
anti-germ health and hygiene brand from the stable of Reckitt Benckiser,
has under its corporate social responsibility (CSR) commenced fresh
rounds of visit to schools to educate pupils and teachers on the
benefits of hand hygiene.
The school visits, a key component of the Dettol School Hygiene
Programme (SHP) initiative, is targeted at driving home the key message
of proper handwashing culture as the most cost-effective strategy to
reduce potential death-causing illnesses such as diarrhea and other
respiratory diseases often caused by germs and poor hygiene.
Last weekend in Lagos, the SHP train berthed at Chrisland School,
Ikeja, during the school’s inter-house sports competition with Dettol
brand ambassador and veteran Nollywood actress, Patience Ozokwor,
popularly known as Mama G, leading the highly interactive campaign.
Through the deployment of audio-visual kits and memorable sing-along
songs, the students fully participated in the do-it-yourself six steps
of effective handwashing, and they commended Dettol for the initiative.
While encouraging the students, parents and teachers to imbibe the
culture of regular handwashing in order to live healthy and be active,
Ozokwor reminded them that germs posed serious danger to human health
and they could cause illnesses such as diarrhea, flu, fever, cough and
catarrh in addition to avoidable death.
According to her, “Nothing else compares to having good health. We
are unhappy when we or our loved ones fall sick; we go through pains and
unable to go about our regular activities. Germs are found everywhere;
on the playground, in toilets and in trash can. It is therefore
important that after we play with friends or use the toilet or trash
rubbish, we must wash our hands properly with Dettol soap and clean
water.”
She affirmed Dettol’s commitment to the continued empowerment of
Nigerians through innovative solutions that could bring about healthier
living.
Speaking on the significance of the Dettol School Hygiene Programme,
the Marketing Director, West Africa, Reckitt Benckiser, Oguzhan
Silivrili, enjoined Nigerians to embrace standard solutions such as
regular handwashing as one of the cost-effective ways to protect
themselves and loved ones against illness-causing germs.
“Solutions that do not protect from all 100 types of germs are
substandard and we at Reckitt Benckiser advocate that people do not
protect themselves with substandard solutions but with gold standard
solution. Dettol is the antibacterial brand which has been proven to
protect from up to 100 illness causing germs which is why we advocate
that Nigerians do not take a risk with the lives of their loved ones but
rather, adopt the gold standard kind of protection they can get –
Dettol,” he said.
Silivrili added that the SHP was one of the numerous platforms put in
place by Dettol to help Nigerians to live healthier life as well as
empower them to remain active at all times. He said over 3 million
children across Nigeria have been reached with the message of
handwashing since the inception of the programme in 2009.
The chairman of Chrisland interhouse sports competition, Olatunde
Babalola-Smith, advised parents to bring up their children well and
inculcate moral discipline in them.
- Blogger Comment
- Facebook Comment
Subscribe to:
Post Comments
(
Atom
)

0 comments:
Post a Comment